Media and Publicity
Why is publicity important?
The more people who know about your No Smoking Day activities, the more people will take part and think about messages relayed.
So advance publicity is the key to the success of Military No Smoking Day 2010.
Military No Smoking Day images and theme have been designed to attract smokers' attention - and triggering a quit attempt by taking the first step towards stopping smoking.
All the posters, leafllets and other merchandise will help you to achieve the best results but make sure they are in the best place possible for high footfall and maximum awareness.
Military No Smoking Day materials and events are also a great way of attracting media interest - which will help you to spread the Break Free message - so please do take advantage of this.
The main aim of Military No Smoking Day is to get smokers to think about stopping smoking, so advance warning is very helpful. Smokers who want to stop may need to think about how they are going to make enquiries into getting help.
Top tips:
- No Smoking Day materials distributed in key areas in advance will help.
- If a local event is planned, you should advertise it as widely as possible to encourage as many people as possible to attend.
- Enlist the support of your local chain of command - many hands make light work!
- Link with your Physical Health Instructor Trainers. They are trained and motivated to support No Smoking Day events and deliver the key messages about stopping smoking.
For PR advice and downloadable resources click here.